UHarrison Nevel wajika eyakhe itshaneli ye-sneaker ye-YouTube kwishishini eliqinisekileyo, elikhulisa ukuya kuthi ga kwi-1.5 yezigidi zababhalisi kunye nokutyhala imida yento enokwenziwa ngabadali bomxholo.
Umyili osekwe eAtlanta, eGeorgia waqala uYouTubing kwiminyaka emi-5 kunye nesiqingatha eyadlulayo ngothotho lweevidiyo zeengcebiso zefashoni.
Ividiyo yokuqala endakha ndayithumela yayiyeyokwenza umaleko entwasahlobo nasehlotyeni. Yayizimpahla nje endandizinxibile ngelo xesha, watsho uNevel ethi In The Know. Ngelo xesha, ndandifana nje, ‘Ndiza kuyihamba le nto.’ Nangona iyinto eyoyikisayo kuba ingaqinisekiswanga, kufuneka ndizame oku ukuba ndiyafuna ukuyenza.
Njengoko u-Nevel wayezama umxholo weYouTube, wahamba kancinci ukusuka kwifashoni ukuya kwiiteki ezikhethekileyo, azichaza njenge Ukunyuka kwi-sneakerit y kwihlabathi lefashoni.
I-sneakers ibe yingqwalasela ephambili yomxholo ngoku kuba ihlabathi kunye noluntu lwama-sneakers ngokwenene luvele luqhume. Wonke umntu ukwi-sneakers ngoku. Ndicinga ukuba ikhule kakhulu kwaye ikhula ngakumbi, i-Nevel ekwabelwana ngayo ne-In The Know.
Ukuthanda kukaNevel ama-sneakers kudlulela kumxholo wakhe kuba akangomyili womxholo we-sneaker, kodwa ungowenyani.
Yonke into ibopha kunye nezihlangu, uNevel uyacacisa. Yindlela nje yokuba abantu babonise, ‘Ndim lo, yile nto ndiyinxibileyo.’ Isenokwahluka kuye wonke umntu, isenokufana nezihlangu zabanye abantu, akunamsebenzi. Yinto nje oyithandayo kwaye ufuna ukuyinxiba ezinyaweni zakho kwaye uzimisele ukuchitha imali oyisebenze nzima kuyo. Ndicinga ukuba iyoyikeka, uxelele kuLwazi.
Kwilizwe labadali bakaYouTube, uNevel ukwazile ukufumana iindlela zokugcina ababukeli bakhe benomdla kumxholo wakhe.
Ndifumene umkhwa owawusenzeka ngeebhokisi ezifihlakeleyo kwi-eBay, uNevel wachaza. Ndiye ndafumana enye yeedola ezili-100. Ndiyithengile. Ndithe ukuba le vidiyo yenze isixa esithile sokuthandwa ndiya kuthenga enkulu ngakumbi. Kwaye oko kuye kwavela kum kwade kwafikelela kwi-100,000 yeedola zebhokisi eyimfihlakalo.
Ngaphezulu kweminyaka emi-5 yokwenza umxholo wevidiyo, uNevel ubona itshaneli yakhe yeYouTube njengengaphezulu nje kweqonga levidiyo. Ulibona njengeshishini lokwenyani athe waqala ukukhula waba yivenkile ekwi-intanethi.
Ukuyijika kwivenkile ye-intanethi ibe yindlela efanelekileyo yokuba ndijikelezise izicathulo ngokusebenzisa umxholo kuba ngokucacileyo andiyidingi iwaka leepere. Ke kulungile ukujikelezisa izihlangu kumxholo ... kwaye ugcine yonke into ihamba ngomxholo, uxelele kuLwazi.
Kodwa nakwishishini le-ecommerce, ijelo le-YouTube likaNevel aliyi ndawo.
Andikhangeli ukuphuma kuYouTube kuba iYouTube sisonka sam kunye nebhotolo, utshilo. Yiloo nto endiyithandayo. Ndifuna ukuqhubeka neYouTube, ndicinga ukuba yindawo ehlala ikhula, ndicinga ukuba iya kuqhubeka ikhula kwaye andicingi ukuba iya ndawo.
Ukuba uyonwabele eli bali, 5 kufuneka-uthenge izipho zoSuku lukaTata kubawo othe phithi yigrill.
