Kuqhelekile kuyo yonke inyanga kaJuni ukubona iinkampani kunye neenkampani zisebenzisa iilogo ezinemixholo yomnyama ukuhlonipha iQhayiya, kodwa uBurger King Mexico uxelele wonke umntu ukuba abambe ibhiya yakhe, kuba iya ngaphaya kokongeza nje umbala kumajelo eendaba ezentlalo.
I-franchise yatshintsha igama layo ku-Facebook yaba yi-Burger Queer, egcwele uphawu olutsha, ngokuhlonipha uluntu lwe-LGBTQIA +.
Nawuphi na umyalelo we-Burger Queer uya kuza kunye nesithsaba sekhadibhodi.
Eli nyathelo lifumene iimpendulo ezixubeneyo kubagxeki kunye nabaxhasi bekhonkco. Abantu abaninzi kwi-Twitter bacinga ukuba iyahlekisa kwaye inyathelo elinyukayo kwinto ethethwa ngomnye umsebenzisi yesiqhelo senyanga i-rainbow capitalism.
Abanye ngokuqhula bathi Burger Queer yabo entsha isazisi ngokwesondo , ngelixa abahlalutyi abaninzi be-Facebook bazibuza ukuba kutheni inkampani ingahambi nayo Burger Queen endaweni yoko.
Abasebenzisi abambalwa be-Twitter nabo abakwazanga ukuzibamba kodwa bahleka ulwimi lohlaziyo lukaFacebook.
ugxininiso lwexeshana
— jasmine🪐 (@hey_there_hi) NgoJuni 27, 2020
owethutyana uyandithuma
- monae 🧜♀️ (@monaex_) NgoJuni 27, 2020
Mhlawumbi nje isigaba, umntu waqhula .
Njengoko kukho naluphi na utshintsho olunesibindi olufana nolu, abanye abaxhasi beBurger King babonakala bedidekile ukuba kutheni abantu bacinga ukuba yinto ehlekisayo okanye eyamkelekileyo.
Ngaba le yintlekisa? umntu omnye wabhala kuFacebook.
Kungcono uye kwi-Carl's Jr., omnye umgqali waphendula.
Andikwazi ukukhathalela ngaphantsi, umntu ongaphantsi konomdla wongeziweyo.
Kwakhona kubalulekile ukuqaphela ukuba ezinye Abasebenzisi be-Twitter yalatha i imbali entsonkothileyo leyo iza negama elithi queer. Kwa-In The Know, sisebenzisa i-queer ngendlela eyakhayo, engakhethi cala kwisini ukuchaza amalungu oluntu lwe-LGBTQIA+ angengabo abantu besini esingafaniyo, abangezo-cisgender.
Igama elithi queer liphinde lasetyenziswa ngabaphengululi kunye namatsha ntliziyo ukusukela ngo-1969 Izidubedube zeStonewall - Silapha, singamagqabi, siqhelane nayo - kodwa, amanye amalungu oluntu asaziva engonwabanga ngokusetyenziswa kwayo, nto leyo ebangele umva kunye nokungonwabi ngotshintsho lwelogo yeBurger King.
Isigqibo sentengiso sivusa iimvakalelo ezifanayo ezixubeneyo ezenziwa nguMcDonald's waseBrazil ngoMatshi, xa inkampani yayikhupha indawo yokuhlala yeGolden Arches. Ngelixa injongo yayikukuba sisenzo somanyano ngexesha lokuqhambuka kwecoronavirus, abantu abaninzi bacinga ukuba sisigqibo esingenancasa sokuhoywa kunye namabhaso.
Ikratshi aliphelelanga nje kwinyanga enye enyakeni, jonga ezi I-10 LGBTQIA+ imibutho esebenzela ukuxhasa uluntu unyaka wonke.
Okungakumbi okuvela kwi-In The Know:
Ababhali abali-9 abaMnyama beLGBTQIA+ ekufuneka uyazi ngabo
Iqhayiya elonwabileyo! Bhiyozela inyanga yonke ngokukhetha kwezi mpawu zili-19
Iimpawu ezi-7 ezikhokelwayo kufuneka uzithenge
Olu phawu lobucwebe obulungileyo lubonelela ngeesayizi zeringi ukuya kuthi ga kwi-16
